Tourism Development, Placemaking & Marketing
The creation of meaningful tourism experiences, initiatives, and strategies.
Jane Connelly is passionate about and inspired by food heritage and culinary experiences, identifying them as engines for sustainable economic development and preservation of culture. Her education, experience, and curiosity provide Jane with a unique perspective and unmatched insight into innovative and sustainable destination development projects and collaborations.
How can I help you?
Do you feel stuck in your food tourism plans? Do you need help identifying your unique culinary assets? Are you having trouble engaging with local stakeholders? Do you feel like your culinary tourism brand could be stronger?
- Determine Your Food Tourism Potential
- Discover Your Culinary Identity
- Improve Stakeholder Engagement & Collaboration
- Branding & Storytelling
- Experience Development
- Food & Beverage Route/Trail Creation
- Sustainable Tourism Development
- Digital Marketing
- Social Media Strategy
- Website Design & UX
- Digital Portfolio Creation
- Email Marketing
Community based food tourism empowers local residents and provides visitors with unique and memorable experiences.
Four main strategy and development anchors that my work is built on.
Developing strategic and creative solutions
Engaging with the Sustainable Development Goals
Fostering knowledge, awareness and inclusion
Preserving local gastronomy heritage, tradition and culture
Food tourism is characterized by the visitor’s experience linked with food and related products and activities while travelling. Along with authentic, traditional, and/or innovative culinary experiences, Gastronomy Tourism may also involve other related activities such as visiting the local producers, participating in food festivals and attending cooking classes.
Why Work With Me?
All of my projects are supported by my multidisciplinary background.
Digital Marketing Strategy for Food Travel Events
Digital marketing work in global food tourism summits and international tourism fairs.
MSc Innovation in Tourism Management of Culinary Heritage
Strengthening the concept of culinary heritage and increasing the economic and social importance of gastronomy as a resource for regional development.
Food Tourism Strategy & Development
Strategic planning and development of international food tourism strategies and programs.
Speaker, Trainer & Reference for International Media
Sharing my knowledge, ideas and experience in culinary tourism across different mediums.
Experienced Food & Wine Tour Guide
Connecting visitors to the local culture through its unique food and gastronomy.
Liaise between countries around the globe to reach common objectives for tourism and culture organizations.
Who I've Worked With
Driving tourism development for leading destinations and companies
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